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Privacy.

What happens to your data when you visit this website.

Draft. Content carried over from the previous website and adapted to the new stack. Legal review is pending; entries marked “TODO” are still missing.

1. At a glance

This website is deliberately data-frugal. We do not make money from your data, so we do not collect any.

  • No analytics or tracking tool, no audience measurement, no ad networks.
  • No fonts, maps, videos or social media widgets loaded from third-party servers.
  • No contact form with a server backend — the form opens your own email client.
  • No advertising or analytics cookies, and therefore no consent banner.

What does occur: the technical connection data every web server needs in order to deliver a page, and whatever you actively send us when you write to us. Both are described in detail below.

2. Controller

Controller
heyhey. Management GmbH
Rosensteinstraße 19
70191 Stuttgart
Germany
Email
Data protection
Phone
+49 711 49054856
Imprint

The controller is the natural or legal person who alone or jointly with others determines the purposes and means of the processing of personal data.

Data protection officer

TODO — vor Livegang zu ergänzen

Check whether a data protection officer must be appointed (Section 38 BDSG — as a rule from 20 persons permanently engaged in automated processing of personal data) and, if so, list them here with contact details. The previous website named none.

3. Hosting

This website is operated for us by Vercel Inc., 440 N Barranca Avenue #4133, Covina, CA 91723, USA. When you open a page, Vercel processes the resulting technical connection data as our processor (see section 4).

The legal basis is Art. 6(1)(f) GDPR: we have a legitimate interest in providing this website reliably and securely.

This involves a transfer to the USA. Vercel Inc. is certified under the EU-U.S. Data Privacy Framework; in addition, the European Commission's standard contractual clauses apply. For details see Vercel's privacy policy.

TODO — vor Livegang zu ergänzen

To be clarified before launch and added here: (a) conclude or document the data processing agreement with Vercel, (b) the binding retention period for server logs, (c) the DNS/CDN provider for weareheyhey.com, (d) the email provider handling messages sent to the address above.

4. Server log files

Each page request automatically transmits data that your browser sends and that is technically necessary to deliver the page:

  • browser type and version
  • operating system
  • referrer URL (the previously visited page)
  • requested address and amount of data transferred
  • date and time of the request
  • IP address

The legal basis is Art. 6(1)(f) GDPR. We do not merge this data with other sources, do not build usage profiles from it and do not evaluate it for marketing purposes.

5. Cookies and storage on your device

This website sets no advertising or analytics cookies and embeds no third-party cookies. A consent banner is therefore not required. Only the following is stored:

lang
Cookie set by this website, lifetime 12 months.
Remembers the display language you selected (German or English).
ct-theme
Entry in your browser's local storage, no expiry.
Remembers whether you chose the light or the dark appearance.

Both are strictly necessary to provide the service you explicitly requested — without them you would have to make your choice again on every page (Section 25(2) no. 2 TDDDG). For the subsequent processing we rely on Art. 6(1)(f) GDPR. You can delete both at any time in your browser settings; the website will keep working, it simply will not remember your choice.

6. Getting in touch

The form has no backend

The form on our contact page sends nothing to a server of ours. On submit, your own email client opens with a pre-filled message. Your input leaves your device only once you send that email yourself — the website itself never transmits anything to us.

Email

If you write to us, we process your details in order to handle your enquiry and any follow-up questions. The legal basis is Art. 6(1)(b) GDPR where your enquiry relates to a contract or its initiation; in all other cases Art. 6(1)(f) GDPR (legitimate interest in handling incoming enquiries) or Art. 6(1)(a) GDPR if you have given consent. You may withdraw consent at any time.

We do not pass this data on without your consent. It stays with us until you ask us to delete it, withdraw your consent, or the purpose ceases to apply. Mandatory statutory retention periods — in particular under Section 257 HGB and Section 147 AO — remain unaffected.

7. Fonts

All fonts used on this website (Biennale and Poppins) are served exclusively from our own server. No connection to Google Fonts or any other font service is established, and your IP address is not transmitted to anyone for this purpose. The previous website embedded Google Fonts — that ended with the relaunch.

8. Maps, analytics, captcha

This website embeds neither a map service nor an analytics tool nor a captcha. Google Maps, Google reCAPTCHA and the analytics functions of the previous website were removed with the relaunch and not replaced.

9. Links to social networks

We embed no social media plugins, like buttons, tracking pixels or embedded posts. The references to Instagram, TikTok, YouTube, Twitch and LinkedIn are plain hyperlinks. Only when you click one does the respective provider receive data about you; from that moment their privacy policy applies, not this one.

10. Protected media kit area

Planned — not active yet

For the protected media kit area (access via a password or a personal link) a strictly necessary cookie will be set. It remembers a successful unlock for a limited time — otherwise you would have to enter the password again on every page. It serves that purpose only, is not evaluated and is not shared with third parties (Section 25(2) no. 2 TDDDG, Art. 6(1)(f) GDPR). This section describes a planned feature; once it goes live, it will appear here without this notice.

11. Recipients of personal data

We disclose personal data only where this is necessary to perform a contract, where we are legally obliged to do so, where a legitimate interest under Art. 6(1)(f) GDPR exists, or where you have consented. We engage processors only on the basis of a data processing agreement. The processor involved in this website is our host (section 3).

12. Retention

Unless a more specific period is stated in this policy, your personal data stays with us until the purpose of processing ceases to apply. If you assert a legitimate request for erasure or withdraw your consent, we delete the data unless other legally permissible grounds for storing it exist — for instance retention periods under tax or commercial law. In that case we delete once those periods expire.

13. Legal bases at a glance

  • Art. 6(1)(a) GDPR — your consent, revocable at any time with effect for the future.
  • Art. 6(1)(b) GDPR — performance of a contract or pre-contractual measures.
  • Art. 6(1)(c) GDPR — compliance with a legal obligation.
  • Art. 6(1)(f) GDPR — our legitimate interest in the secure, functioning operation of this website and in handling enquiries.
  • Section 25(2) no. 2 TDDDG — storage strictly necessary for the service you requested.

14. Your rights

You have the following rights vis-à-vis us:

  • Access to the data stored about you, its origin, its recipients and the purpose of processing (Art. 15 GDPR).
  • Rectification of inaccurate data (Art. 16 GDPR).
  • Erasure (Art. 17 GDPR).
  • Restriction of processing (Art. 18 GDPR).
  • Data portability in a common, machine-readable format (Art. 20 GDPR).
  • Withdrawal of a given consent with effect for the future (Art. 7(3) GDPR).

An informal message to privacy@weareheyhey.com is enough. Access is free of charge.

Right to object under Art. 21 GDPR

Where we process data on the basis of Art. 6(1)(e) or (f) GDPR, you have the right to object at any time, on grounds relating to your particular situation, to that processing; this also applies to profiling based on those provisions. If you object, we will no longer process the data concerned unless we can demonstrate compelling legitimate grounds that override your interests, rights and freedoms, or the processing serves to establish, exercise or defend legal claims.

Where your data is processed for direct marketing purposes, you have the right to object at any time; your data will then no longer be used for that purpose.

15. Right to lodge a complaint

You have the right to lodge a complaint with a data protection supervisory authority — in particular in the member state of your habitual residence, your place of work or the place of the alleged infringement. The authority responsible for us is the State Commissioner for Data Protection and Freedom of Information of Baden-Württemberg, Lautenschlagerstraße 20, 70173 Stuttgart, Germany (www.baden-wuerttemberg.datenschutz.de).

16. Encryption

This website is delivered exclusively over a TLS-encrypted connection (recognisable by the “https://” in the address bar). Transmission between your browser and our server therefore cannot be read by third parties. Please note that data transmission over the internet — for example when communicating by email — can nonetheless have security gaps; complete protection against access by third parties is not possible.

17. Changes to this policy

We update this privacy policy whenever the technology used on this website changes — for example when the protected media kit area goes live. The version published here, with the date given below, is the one that applies.

Last updated: 7 August 2026. The German version is authoritative; this English translation is provided for convenience.